Above is the first social media photos and graphics for 2020 Spring Ball Practices. I created a style guide for the offseason photography using common elements from a template designer, Daniel Saline, has used in recent on Boise State Football's accounts. My goal is to have the Spring Ball photos match the styles currently being used on the iInstagram for brand consistency, while also complementing the gritty film style Kasey Richardson prefers for Boise State Football's video content. I created this template with the idea that the elements could be periodically adjusted as the spring season continues, that way the content does not start to be dry and predictable.
This is a new look for the Stampede 21 recruiting campaign that I designed. The goal of this graphic was to combine elements from our previous recruiting campaign with the new white stylistic trend we have been using throughout the season. By combining these elements we are able to further solidify our branding of the ongoing stampede recruitment campaign, while creating a new experience for each separate recruitment class.
For the 2020 first recruitment period, these graphics were specifically made for Twitter. They were to be posted days before the official signing period to keep recruits excited about the signing opportunity.
To advertise the Women's Clinic event hosted by Boise State Football this graphic was created from scratch. Its purpose was to be posted on the Boise State Football's Twitter account.
I created these templates to be used weekly for the purpose of sending recruits motivational quotes on Twitter.
I designed these countdown-to-gameday templates to be used for Instagram and Twitter on the football accounts. I used a Wacom board to draw over the players' jerseys in an illustrative style.